Sunday, July 20, 2014

J. Slice

J. Slice is an anthropomorphic watermelon and is the mascot of the National Watermelon Promotion Board. He is available in "sticker" form above (which is just an image you can download and print out on your own sticker paper). According to, J. Slice "was developed using feedback from focus groups made up of adults who have daily interaction with the youth market and elementary school-aged children." Those focus groups must've been pretty extreme because not only does J. Slice skate, but he also surfs, snowboards, rollerblades, wears sunglasses, plays soccer, and battles his nemesis, Professor Junk Food. He's not too extreme to not wear full pads but doesn't bother with a helmet since his head has already been smashed in.

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